Intelligence you can trust | Intelligence you can trust |
Intelligence you can trust | Intelligence you can trust |
Bespoke consultancy bridging the worlds of tech and creativity.
Digital Adoption | Creative Solutions

Who we are
Martina Batovic is the founder of Artisan Intelligence, a consultancy dedicated to helping clients embrace digital transformation.
With over 20 years of leadership experience in the commercial art world and higher education, Martina brings a deep understanding of how to drive adoption, productivity & growth through technology. Her unique background as a creative strategist informs a human-centred approach to data, making complex systems feel accessible and relevant.
Martina is a Certified Salesforce Administrator, working at the intersection of user adoption and data strategy.
Martina founded Artisan Intelligence to bridge the gap between creative expertise and data-driven decision-making.